IE Business School

tbdolga

In Clients, Projects Posted

  • Client: IE BUSINESS SCHOOL Iberia (Spain and Portugal)
  • Proyect: New executive education programs for senior managers
  • Localization: Madrid, Spain
  • Project Time Span: 1 year (July 2007 to July 2008)

IE BUSINESS SCHOOL is a graduate and undergraduate business school located in Madrid, Spain. It was founded in 1973 under the name of Instituto de Empresa and since 2009 is part of IE University

 

Situation

IE BUSINESS SCHOOL wishes to increase its portfolio of international open programs and international students for its Executive Education – Open Enrolment Programs courses.

 

Solution

Planning, design, teachers hiring, launching, marketing and management and post students´services of 20 new international programs taught in English for senior foreign executives.

Revenue: 450.000 €

In this project I had the pleasure to collaborate with:

  • Alfonso de Benito Secades
    I had the opportunity to work with Olga del Ama when she was International Executive Programs Manager, in the IE, and I was a professor in Key SAccount Management. We launched at that time a new program and she was always very supportive in defining value added, target customers, content,...She had an excellent combination of strategic view and hands on, operational performance. It was a pleasure to work with her, and strongly recommend Olga.
  • Raquel Gutierrez
    Olga del Ama was always innovative and ahead of her time. with many different interests and initiatives she did not settle for the first results, always willing to improve the final delivery.
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